DNA Decoded – Personalized Genetic Health & Wellness Plans

DNA Decoded™

Stop Guessing

what your body needs

Have you ever wondered why a diet or wellness plan that works wonders for your friend does nothing for you — or makes you feel worse?

What if the reason isn’t effort or willpower, but your genes?

With DNA Decoded, you finally get a health plan built for your body, not a generic “everyone.”

Discover what really works — because your body is unique.

If you’re experiencing any of these challenges,
your genes may hold the answer.

Weight Management Struggles

Despite following “perfect” diets and exercise routines, the weight won’t budge – or worse, keeps increasing. You’re not alone, and it’s not your fault.

Energy & Sleep Issues

Feeling exhausted shouldn’t be your normal. If you’re struggling with fatigue and sleep despite doing “everything right,” your genes might hold the key.

Indigestion Concerns

When your digestion isn’t working properly, everything feels off. Understanding your genetic predispositions can finally explain why certain foods affect you differently.

Hormonal Imbalance

Hormonal changes can feel overwhelming and confusing. Your genetic profile can reveal why your body responds differently to these natural transitions.

Meet Your Guide:

Dr. Sam Shay

Functional-medicine expert, clinician, and educator.

Dr. Sam created DNA Decoded after discovering that his own chronic issues — joint pain, fatigue, digestive distress — were rooted in genetic mismatches. Once he understood his biological blueprint, everything changed.

Now he’s helped thousands regain clarity, energy, digestion, weight balance, and peace with their bodies — through genetics.

Why Choose

The DNA Decoded Program™?

Transformational
Journey

Our curated 6-month course translates your genetic code into clear, actionable steps for lifelong health success.

Beyond Basic
Analysis

We focus on the specific genes that impact your daily health and provide clear, actionable guidance.

Real Human
Support

You’re not alone in this journey. To help you succeed, you’ll receive ongoing support, clear implementation steps, and expert guidance.

Carb
Choice

We analyze a crucial AMY1 gene, which determines how your body processes carbohydrates. Discover your truly ideal diet.

Privacy
First

Your genetic data is protected. We never share your information without your explicit consent.

What’s inside?

We make getting started simple.

Each step is designed to give you quick wins while laying the groundwork for a more profound transformation.

First Step:

Discover your body's unique Genetic Blueprint
Receive clear, actionable steps tailored to you
Receive a lifelong genetics report for health decisions
Understand why specific approaches work (or don't work) for you
Have a clear direction about what your body needs
Feel confident in your health decisions

Month 1:
Building Your Foundation

Month 2:
Understanding Your Blueprint

Month 3:
Mastering Your Health

Months 4-6:
Understanding Your Blueprint

Learn about your liver detox capacity and how to cleanse properly
Discover how your eating behavior may be driven by your genes
Reveal if sugar cravings are genetic or an underlying condition
Learn how well your body absorbs vitamin D
Discover your inflammatory responses

Throughout Your Journey,
You'll Have:

After Completing The Program,
You'll Have:

As a Bonus,
CarbChoice Is Included:

Why

DNA Decoded Works

Focuses on the genes that truly influence daily health
Turns your DNA into a step-by-step plan
Teaches you how to use your genetic blueprint for life
Includes support (Gold Members Only)
Protects your genetic privacy
Simplifies the overwhelm — no more contradictory advice

This isn’t a one-off gene test.

It’s a 6-month guided transformation into how your body works.

What You Get:

The DNA Decoded Roadmap

Carbohydrate processing (AMY1 gene)
Detox capacity
Appetite & metabolism genes
Vitamin D absorption
Inflammation tendencies
Food sensitivity patterns
Ideal movement & recovery
…and dozens more.

Choose Your Path

DNA Decoded Genetics Program

Ready to Learn

What Your Body Has Been Trying to Tell You?

Stop guessing.

Stop forcing your body into diets and routines that were never meant for your DNA.

This is your chance to understand your biology once and for all — and build your health around what actually works for you.

Live coaching, full support, complete transformation

The genetics + your personalized plan — self-paced

Real Transformations

“Dr. Sam’s level of Genetics was above and beyond other tests I’ve encountered.”

Lisa A.

“I love the group health coaching calls format because it elicits questions that I wouldn’t think of on my own.”

Amy

“I feel so lucky and grateful that I found Dr. Sam. I was diagnosed with Graves and didn’t want to be on prescription medication forever. Dr. Sam discussed genetics testing. I appreciate his wealth of knowledge, how he processes information, and his ability to break complex concepts into bite sized pieces for the non-scrabble players in this world. His communication style is direct and practical. Within a few months of following the protocol recommended I went back to my general practitioner and retested for Graves and was in remission! In addition, I had lost some weight. Historically, I have always struggled with weight. Even when I ate “healthy” I would still gain or just not see the progress I believed I should. My genetic test results and the anti-histamine diet have helped give me the information to explain why what I was doing before was not working and the ability to improve my situation. The coaching sessions keep me accountable.”

Kellie V.

“The content I’ve learned from the group health coaching calls is very interesting, and I always learn something. I absolutely LOVE his sense of humor!!! It makes it more fun to learn.”

Diana T.

“The course has been very informative and given me a new direction in my diet and lifestyle overall. I’m grateful that it’s a go at your own pace course and that I can revisit topics at any time. I appreciate that Dr. Sam and Krystal answer my questions and offer helpful tips specifically for my needs.”

Susie P.

FAQ

About the Program:

How is this different from other genetic analyses?

Unlike basic genetic analyses that overwhelm you with data, we prioritize the genes that directly impact your daily health. Plus, you get a clear action plan and a 6-month implementation plan.

Our Carb+ kit is unique where you can learn if your genetically more suited to Keto, Paleo, Mediterranean, or High Carb. This is a unique analysis that you can’t get from other red/yellow/green labs, because it’s not looking at the variation of the gene, but the duplicates of the gene. Learn more here.

You’ll have access to an entire learning library to dive deeper into the most important genes and gene clusters so you can learn at your own pace.

What kind of results can I expect?

While everyone’s journey is unique, most clients report improved energy, improved weight balance, better sleep, and a clearer understanding of their body’s needs within the first month or so. By the end of 6 months, you’ll have a clear roadmap for lifelong health optimization.

I'm already overwhelmed with health information. Won't this be too complicated?

We get it! That’s why we break everything down into simple, manageable steps. No overwhelm, just clear guidance that builds progressively. Think of it like having a knowledgeable friend walking beside you on your journey.

Getting Started:

How long does the genetic analysis process take?

The at-home kit takes just 5 minutes (simple cheek swab), and results typically arrive within 3-5 weeks. Meanwhile, you’ll have immediate access to our learning portal to begin your wellness journey. Note: The Carb+/CarbChoice results will take 8-12 weeks to get results since that swab has to be sent to Australia for processing because it’s a specialized analysis. You’ll get the DNA Decoded reports within 3-5 weeks.

What if I already have genetic analysis results?

Perfect! If you have an Ancestry.com or a 23AndMe that is newer than April 2021, you can securely import your results (we will provide you instructions) to get the DNA Decoded report and associated Fitgenes reports.

Note: Not all genes may be reportable from an import of Ancestry or 23AndMe because the import may not have analyzed some of the genes. The best guarantee to get most number of genes for the DNA Decoded is to do a fresh swab.

Note: The Carb+/CarbChoice report has to be a separate swab because it is a different type of analysis done on a different machine.

Is my genetic information kept private?

Absolutely! Your privacy is our top priority. Your privacy follows strict safety protocols at the labs. You have the ability to request the destruction of your data after the results have been downloaded.

Note: if you have your data destroyed, future updates to genetics profiles will no longer be available and you’ll have to rerun the swabs.

Support & Implementation:

How much support will I really get?

You’re never really alone in this journey. Depending on your program level, you’ll have access to:

Monthly live Q&A calls (Gold Members Only)
Access to the massive learning library
Access to our 6-month implementation program program

Will I have to make drastic lifestyle changes?

We have designed our report and program to create easy, prioritized recommendations. You’ll learn to make manageable adjustments that align with your Genetic Blueprint, lifestyle, and preferences. We believe in sustainable transformation, not quick fixes.

Investment & Value:

Do you offer payment plans?

Yes! We want to make this accessible for everyone ready to invest in their health. We offer flexible monthly payments for all program tiers. Click on Affirm or Klarna on the checkout page to pick a payment plan that works for you.

What happens after 6 months?

Your prioritized and personalized genetics report is yours to keep for life! However, after 6 months, you can choose to upgrade to gold if you are silver or renew your gold membership to continue accessing your monthly live coaching calls.

Still Have Questions?
We’d love to help! Schedule a free consultation to discuss your specific needs and how we can support your health journey.

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This guide is intended to help you nourish your body and give you actionable steps so you can see immediate results to boost your confidence, energy, mood, and sleep. All Content, Products, and Services of this webpage are NOT intended as, and must not be understood or construed as, medical or naturopathic care or advice, the practice of medicine, or the practice of counseling care, or be understood or construed as providing any form of medical diagnosis, treatment, cure, or prevention of any disease.